"The glory of God in humans is fully alive." (Irenaeus)
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Who Business is it?
If you are in business for yourself, you have
probably heard the well worn phrase that: "The customer is always right!"
Yet are these ideal clients?
* Who is Right?
When it comes to customer feedback on your products
and services, customer feedback is just about 100% true. Whether it is
positive or negative, such feedback is bound to contain valuable information
which will help improve and grow your business (assuming that you make
helpful changes).
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The Reverse Question:
"Is the customer right for you?"
- is a question that is seldom asked... but it should be... if you want
to attract your ideal clients.
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Who are Your Clients?:
If you are in business, the first thing
you need to know is: who are your customers and
what do they want from you?
Example:
My customers are those who wish to heal their past life
karma to improve their present and empower their future. My clients come
from all over the world and represent a variety of religious beliefs. My
clients are extraordinary people who have the earned the right to rapidly
heal their past lives and accelerate their karma.
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What Value Do You Bring to Your Clients?:
You will also need to know:
what value do you bring to your customers and how
do you bring it?
Example:
I have access to information and resources to assist my clients in healing
a wide variety of problems through a channel of inner beings. I do my best
to be responsive to my client's needs by offering the best advice and
guidance possible. I strive to always treat my clients with the greatest
respect, kindness, and compassion and to be as honest, clear, and helpful
as possible in solving their problems.
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What is Best about Your Clients?:
To attract your ideal clients, you need to know:
who do I really want to serve as an ideal customer?
Example:
The best thing about my clients is that they are spiritually
evolved individuals. They are truthful about specifics of their personal
situation. They are open to receiving advice and sincere about acting on
it. They have a genuine desire to heal and move forward. They are honest
when it comes to keeping and paying for appointments. They are wonderful
people I am privileged to work with/for.
*
How Can You Attract Your Ideal Clients?:
Three things are needed
to attract ideal clients: 1) be clear about who you wish to attract,
2) act consistent with your beliefs (like mine above), and 3) fire those
clients who are not right for you.
Honor those clients who honor you as
a healer and you will achieve your ideal.
"Lord, make me an instrument of your peace. Where there is hatred, let
me sow love. Where there is injury, pardon. Where there is despair, hope.
Where there is darkness, light. Where there is sadness, joy... for it is
in giving that we receive." (Francis of Assisi)
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Bless All Your Past Clients:
Attraction is based in gratitude.
Start by blessing every client that has come to you in the past. Thank
them for trusting you with intimate, detailed knowledge of their problems.
Thank them for putting their faith in your ability to assist them in their
healing. Thank them for so generously supporting your work. Pray that
their healing expands to create their life is as they desire it.
*
Bless All Your Future Clients:
Think about your ideal clients.
Visualize these clients coming to you. See how you are able to help them.
View them as smiling because they feel uplifted by the service you are
able to render them. Imagine that you have done your best to help them.
Thank them for supporting your work.
See the changes your clients desire to make... unfolding smoothly... to help
their lives go in a more harmonious direction going forward. Be there
whenever your clients want to come back to you.
*
Create Flow in Your Practice:
As clients come to you, do your
best to get back to them quickly. Return their call, email, letter, etc
as soon as possible. Schedule appointments and do reading as soon as
possible. Get out products as soon as possible. Answer inquiries as
soon as possible.
If you are delayed, explain yourself, apologize, and act quickly to fulfill
their requests. Be polite, kind, and grateful for Say "Thank You" for the
work you receive. All this creates flow in your practice which is a powerful
magnet for attracting-retaining clients.
*
Be Excellent:
When you do an excellent job for your clients each
time that is the strongest way to attract even more. Word of mouth referrals
are the best advertisements you could ever receive. Friends of great
clients 99.9% of the time turn out to be great clients themselves.
Excellence creates flow in your practice.
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Spread the Word:
Especially on the Internet, there are 1,000s of
ways to spread the word about your work. There is no better way to present
yourself than a website, an ezine, a series of articles posted in different
places, a blog, an RSS, etc. It starts by you making the decision to be an
instrument of God's peace.
"There is time for work. And time for love. That
leaves no other time." (Coco Chanel)
For many years now,
I have been using the universal scheduler to guide
the flow of my work.
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Universal Scheduler:
If I am down for repairs or otherwise incapacitated,
my work stops. If I am on vacation or out of the office for whatever reason,
my work slows down. If there is lots of work for me to do, I get the energy
to see it through. I am led to do my tasks in the proper order to maximize
use of my time.
Example:
These are all ways that the Universal Scheduler works for
me. You must determine how it can best work for you. The most important
fact you can communicate to the Universal Scheduler are the hours which
you will and will NOT work to best serve clients!
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Collective Consciousness:
All of life is connected. As the
Buddhists would say,
"That which you are seeking is seeking you..."
Everyone has experienced this connection. This
collective consciousness is what allows the Universal Scheduler to work
so well from end to end for all parties concerned.
Example:
Say you have not heard from a person you know in awhile.
Suddenly, out of the blue, they contact you. This happened because this
person's thoughts about you preceded their action in contacting you. Since
thoughts travel at the speed of light through the collective consciousness,
the person's desire to contact you will manifest as your thoughts of them
before they contact you.
*
Make Flexible Plans:
Using the Universal Scheduler is striking a
balance between what you want to do and what the universe wants you to do.
Before each day begins, think about what you would like to accomplish.
Make plans to achieve your goals... but be open to changing them.
Example:
If you were planning to go to the Post Office but a client
calls, you take the call. You do so knowing that the Universal Scheduler
already understands that working with that client is the best use of your
time and you will make it out to the Post Office later.
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Set Limits:
Be sure to let the Universal Scheduler know when you
want to work and when you need to eat, sleep, and have time off.
Remember
that you are in a physical body and you are in charge
of setting the limits which will keep it functioning harmoniously. From
time to time, be flexible about your limits to make room for special
circumstances like emergencies. It may take some time... but
if you work with the Universal Scheduler enough,
you will find that it can be your very best assistant in managing your
slate of clients.
"Be intent upon the perfection of the present day."
(William Law)
Should you fire clients who are just endless sources
of aggravation for you? The answer is YES!
As much as you want to heal and serve
others, this should not be done at the expense of your well being and
self respect.
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The Problem Customer:
Problem customers are problems from the
start. Here is what a problem customer "looks and feels" like:
They start out questioning your integrity as in "I hope you are an honest,
legit company", "I hope you can pull this off", "I am not really sure
if you can do this", "Do I really need this?", and so on.
They continue by pestering you until you get back to them which turns out
not to have been soon enough. You should have gotten back to them even
before they asked you for a product or service.
They go on by complaining that what you gave them was not enough, not
the right thing, not what they were expecting, etc and they want more
product-service for free. They are never satisfied!
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Never Take Abuse:
There is only one way to avoid abuse... and
that is NOT to take it. Trust me: those who give abuse will only give
more of it over time.
True story. One person sent me an abusive email full of obscenities about
my page on Schizophrenia
which does present an alternate and controversial
view on that illness. This email was immediately followed by an order which
I instantly cancelled. It is one thing for a customer to disagree with my
views (which is fine), it is another for them to tell me I should "die"
(which is not fine) for merely expressing my opinion.
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Never Violate Your Morals/Ethics:
True stories: I turned down all
these requests... because I did not want to participate in all this bad karma.
+
Illegal:
The woman who wanted me to help her end an unwanted
pregnancy energetically (possible but super bad karma).
+
Unethical:
The man who wanted me to help him "not be gay"
(a violation of their Life Contract because this was an objective).
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Immoral:
The woman who wanted me to "curse and harm" a former
lover (inducing a heart attack which would be murder).
+
Gross:
The man who wanted to pay for things by sending me naked
pictures of himself (yes, ick, all too true and gross).
+
Stupid:
The man who asked for products to be sent BEFORE charging
his card (unlike honest customers who pay first).
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Unbelievable:
The woman (a Hall of Shamer) who asked me to call
her every day and teach her everything I knew for free, for a
year, or for until she understood everything she needed to know!
Only you can decide when customers are problems but... once you
have decided, just do it - fire them and feel NO guilt!